Media literacy and critical thinking lesson analyzing videos and TV commercials to discern messages about decisions to purchase or not purchase bottled water.
This is a media literacy and critical thinking activity in which students decode an ExxonMobil commercial and an environmental advocacy video for conflicting messages about corporate advertising credibility and about human impact on the environment.
Media literacy and critical thinking lesson asking students to consider their own consumer decisions relating to sustainability through a process of decoding TV commercials and videos about bottled water.
Media literacy and critical thinking lesson in which students will complete and present a quantitative research project on media representation of sustainability.
This activity involves students in a two-part exploration of “nature” imagery. Initially, they analyze and discuss their associations with nature images, followed by an examination of how these same concepts are employed in advertisements.
In this activity, students are encouraged to produce a one-minute eco-film using the “remoscope” technique, capturing a static view of something in nature. This creative exercise prompts students to contemplate how the media portrays “nature” while embracing the concept of “slow media,” fostering a deeper connection with their subject.
Media literacy and critical thinking lesson introducing the differences between qualitative and quantitative research by decoding messages about sustainability in magazine covers.
The Climate Denial Inquiry Model (CDIM) is featured in the book, How to Confront Climate Denial: Literacy, Social Studies, and Climate Change, by James S. Damico and Mark C. Baildon. This webpage offers a step-by-step guide to analyzing climate disinformation and denial in the media.
Project Look Sharp offers standards-aligned lessons that empower students to decode media depictions related to the environment, sustainability, and environmental justice, covering a wide array of topics from climate change to economics. Its constructivist media decoding approach can be applied across multiple subject areas, including science, social science, history, language arts, and more, providing a versatile pedagogical resource for educators.
Mucktracker serves as a valuable tool for teaching students the profound impact of language on our perceptions of the world, with a specific focus on climate change reporting. Through its lessons and resources, Mucktracker empowers educators to foster classroom discussions from an ecomedia literacy perspective, enabling students to critically assess media coverage, identify patterns, and discern the implications for our contemporary world.